Guide
Hire a Website Builder or Build It Yourself? What a Website Builder for Hire Does and Costs
Should you hire a website builder, or build the site yourself? If you need a clear site of a few pages with a contact form, building it yourself on a modern website builder is usually faster and cheaper, and you can change it whenever you like. Hire someone when you need a custom design, complex features such as bookings, memberships or a large shop, or when your time is worth more spent elsewhere. Many small businesses do both: they pay for the design and setup, then run the site themselves.
In short
- "Hire a website builder" can mean hiring a person (a web designer or developer) or paying for a tool (a builder like Wix, Squarespace or Linxi).
- You can hire a freelancer, an agency or an expert listed by a builder platform. Each suits a different budget and project.
- Cost depends on the number of pages, custom design, features and who writes the content, plus ongoing costs every year.
- Before you hire, make sure the domain is registered in your name and that you can edit the site yourself afterwards.
- Doing it yourself has never been easier: today's builders draft pages for you, and you edit them in place.
Hire a website builder: what it means
To hire a website builder can mean two quite different things, and search results mix them up.
- Hiring a person. A web designer plans how the site looks; a web developer builds features and code. Many freelancers do both and call themselves website builders. You pay for their time and skill.
- Paying for a tool. A website builder is also software, such as Wix, Squarespace, WordPress.com or Linxi, that lets you make a site without code. You pay a monthly or yearly plan and do the work yourself.
The two overlap more than they used to. Most freelancers now build on one of these platforms rather than from scratch, which is good news for you: it means you can usually take over the site after it launches.
Website builder for hire: who you can hire
A website builder for hire comes in four main forms. Which one fits depends on your budget, how complex the site is, and how much you want to stay involved.
Freelancers
A freelance designer or developer is usually the most affordable way to get a site built by someone else. You can find them through referrals from other local businesses, through marketplaces such as Upwork and Fiverr, or through their own portfolio sites. Quality varies widely, so judge by finished sites you can open and click through, not by screenshots.
Agencies
An agency puts a team on your project: a designer, a developer, sometimes a writer and a project manager. Agencies cost more, but they suit larger sites, tighter deadlines and businesses that want strategy, branding and marketing in the same contract.
Experts listed by builder platforms
Some website builders keep their own directories of designers who specialize in their platform. Wix and Squarespace both list experts you can hire. The advantage is that the person knows the platform well, and the site is built in a place you can log into and edit yourself.
Doing it yourself
The fourth option is to hire nobody and use the builder yourself. With templates and AI assistants that draft a page from a description, a simple site is well within reach for most owners. Your cost is your own time.
Hire website builder or build it yourself?
The decision rarely comes down to skill. It comes down to time, complexity and how often the site will change.
Build it yourself when:
- The site is a handful of pages: home, about, services, contact.
- You want to change prices, photos and announcements yourself, often.
- Your budget is tight, or you are testing a new business.
- A clean template matches your brand well enough.
Hire someone when:
- You need a custom design or a full brand identity, such as a logo and visual style.
- The site needs complex features: bookings, memberships, a large shop, integrations with other systems.
- You are moving a large old site and need its addresses redirected so you keep your search rankings.
- Your time is better spent running the business.
The hybrid route
The middle path works well for many small businesses: hire someone for the design and the first build on a platform you can edit, then take over the day-to-day changes yourself. You get a professional start without paying every time a price changes. Agree in writing that you will receive full access at handover.
What it costs to hire a website builder
Prices for hiring a web designer vary so widely that any single number is misleading. A simple template setup by a freelancer costs a fraction of a custom site built by an agency, and a large custom build with integrations can run to many thousands of dollars. Instead of chasing averages, get three written quotes for the same brief.
What drives the price up
- Number of pages and page templates.
- Custom design instead of an adapted template.
- Features: shop, bookings, member areas, forms that connect to other tools.
- Content: whether you write the words and supply the photos, or the designer does.
- Moving an old site, with redirects for every old address.
- Rounds of revisions included in the quote.
Ongoing costs
The build is a one-time cost. These come back every month or year, whoever builds the site:
- The domain name, renewed yearly.
- The builder plan or hosting.
- Email on your domain, if you want addresses like hello@yourbusiness.com.
- Maintenance: updates, security and small changes, either your time or a monthly retainer.
Website builder hire: how a project runs
A website builder hire usually follows the same steps, whether you hire a freelancer or an agency. Knowing them helps you spot a vague quote.
- Brief: what the site is for, who it is for, the pages you need and sites you like.
- Quotes: written, for the same brief, with what is and is not included.
- Contract and deposit: scope, timeline, revisions, payment schedule and who owns what.
- Content: your words, photos and logo. This is where most projects stall, so start early.
- Design: a mockup of the home page and one inner page.
- Build and review: the full site, checked on phones and computers.
- Launch and handover: the site goes live on your domain, and you receive every login.
Questions to ask before you hire
Ask these before you sign anything. A good designer will be glad you did.
- Who owns the domain? Register it in your own name and account, never the designer's.
- Which platform will you build on, and will I get the admin login?
- Can I edit text, photos and prices myself after launch? Ask for a short training session.
- How many rounds of revisions are included, and what does an extra round cost?
- What happens after launch? Ask about support, fixes and the cost of small changes.
- Will the site work well on phones and meet basic accessibility, such as readable text and image descriptions?
- What about search basics? Page titles, descriptions, and redirects from any old site.
- Where do form submissions go, and who can see them?
- Can I see three live sites you built and speak to one of those clients?
Building it yourself with a modern website builder
If you decide to build it yourself, choose a builder that does more than make pages. A site is only useful if the people who visit it can contact you, sign up or buy, and you can follow up with them.
Linxi includes a website builder alongside contacts, email, texts and events. You can describe a page and get a draft from the assistant, or write it yourself, with visual and HTML views. Every page is edited in place, on a computer or a phone, and your last 50 saves are kept, so an earlier version is one click away. Your header, footer and menus are set once for every page, and your colors, logos and fonts carry across the site with a dark mode made for you.
Forms build themselves into pages, keep every answer in full and raise an alert if a sign-up fails, and each sender becomes a contact you can follow up with by email or, with their consent, by text. Coms adds articles and a blog, and the assistant can draft an article or just its search title and description. On Starter and up, the site runs on your own domain with secure HTTPS; compare the plans.
One honest note: Linxi is a platform, not a design agency. It will not create a logo or a brand identity for you. If you want a designer's touch, the HTML view means someone you hire can build the pages that you then edit yourself.
Write the words first
Whether you hire or build it yourself, write your page text before anything is designed. A designer can quote accurately, and you will not end up with a beautiful site full of placeholder text.
Frequently Asked Questions
How much does it cost to hire someone to build a website?
It depends on the size of the site, how custom the design is, the features you need and who supplies the content. A simple site set up from a template by a freelancer costs far less than a custom build by an agency. Get three written quotes for the same brief, and add yearly costs such as the domain, the builder plan and email to your budget.
How long does it take to build a website?
A simple site can be built in days once the content is ready. A custom site with several page templates and features often takes weeks or months. The biggest delay is usually content: the words and photos the business owner has to supply.
Should I hire a freelancer or an agency?
Hire a freelancer for a small or medium site with a clear brief and a modest budget. Hire an agency when you need several skills at once, such as branding, writing, development and marketing, or when the project is large and deadline-driven. Either way, judge by live sites they built and by talking to past clients.
Where can I find a website builder for hire?
Ask other local business owners whose sites you like who built them. You can also search freelance marketplaces such as Upwork and Fiverr, or the expert directories that platforms like Wix and Squarespace keep. Look for someone who has built sites for businesses like yours.
Who owns my website if I hire someone?
You should, but only a written contract makes sure of it. Register the domain in your own name, make sure the builder or hosting account is yours, and ask for the rights to the design and any custom code at final payment. Get every login before the final invoice is paid.
Can I update my site myself after a designer builds it?
Usually yes, if it is built on a mainstream website builder and you have the admin login. Ask for a short handover session that covers changing text, swapping photos and adding a page. Sites built with custom code may need the developer for every change.
Do I need to pay a designer for SEO?
Basic search setup should be part of any build: clear page titles and descriptions, readable headings, image descriptions, a fast mobile site and redirects from any old pages. Ongoing search work, such as writing articles regularly, is a separate job that many owners do themselves. Ask what is included before you assume it is.
Can AI build my website for me?
AI assistants in website builders can draft pages, text and layouts from a short description, which makes a first draft fast. You still need to check facts, add your own photos and make sure the pages say what you mean. Think of the assistant as a quick first draft, not a finished site.
What is the difference between a web designer and a web developer?
A web designer decides how the site looks and works for the visitor: layout, colors, type and the path to a sale or sign-up. A web developer writes the code and builds features that a builder cannot do on its own. For most small business sites built on a website builder, one person can do both.
Build your site, then grow it
Linxi puts your website, forms, contacts, email and events in one place, with an assistant that drafts pages for you. See how it works on Websites, forms and Coms, then build your first page.
