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Help Center / Pricing — Sends at Cost

Pricing — Sends at Cost

Most SMS platforms mark every message up several times over. Linxi does not: messages are billed at exactly what the carrier charges, and the subscription covers the platform.

Sends at cost — SMS and MMS are passed through at the carrier's own rate, with no markup. Linxi makes its money on the subscription and on a 9% fee when you add funds, not on your messages.

What you actually pay

ItemTelnyxTwilioMarked up?
Outbound SMS$0.0040 / msg$0.0079 / msgNo — carrier cost
Outbound MMS$0.0100 / msg$0.0200 / msgNo — carrier cost
Phone number$1.50 / month$2.00 / monthSmall markup over $1.15
Adding funds9% recharge fee, plus card processingYes — this is a Linxi fee
Subscription$5–$299 / month by planThis is the platform fee
⚠️ The 9% is on money you add, not on messages you send. Topping up $50 of balance costs $56.13 — $50.00 of credit, a $4.50 recharge fee, and $1.63 of card processing. The $50 of credit then buys 12,500 SMS at $0.004 each, and that per-message rate is genuinely the carrier's. If you would rather not pay it, bring your own Twilio or Telnyx account: you pay that carrier directly and Linxi bills only the subscription.
ℹ️ Messaging rates are per message segment, the same unit the carrier bills on. A long text that splits into two segments counts as two.

Why this is different

Per-message markup is where most SMS platforms make their money, which is why the price per message rarely appears next to the plan price. Published rates for comparison:

PlatformPer SMSVersus carrier cost
Linxi (Telnyx)$0.004At cost — no markup
SimpleTexting$0.02 – $0.05roughly 5–12×
Podium$0.05+roughly 12×+
HubSpot$0.01 – $0.05roughly 2–12×
Salesforce (Digital Engagement)$0.05 – $0.15roughly 10–37×
⚠️ Competitor rates above are list prices published at the time of writing and change without notice. Treat them as the order of magnitude, not a quote — and check the current figure before repeating it to a customer. The comparison is per-message rate against per-message rate; Linxi's 9% recharge fee is on top of the $0.004, and even counted in, a message works out at about $0.0045.

What it works out to

Messages / monthLinxi at costAt $0.02 / msgYou keep
1,000$4.00$20.00$16.00
10,000$40.00$200.00$160.00
50,000$200.00$1,000.00$800.00

On top of that sits your plan's included allowance — messages inside it are already covered, and anything beyond it is billed at the same at-cost rate rather than jumping to a penalty price.

The middle column is the credit consumed, not the card charge. Adding that credit costs 9% more plus card processing: the $40.00 of balance that sends 10,000 messages is $44.91 on your card. The right-hand column is still the right order of magnitude — it is comparing $44.91 against $200.

🔐 Secure Channels

End-to-end encrypted messaging between Linxi accounts, included from Linxi Plus upward at no extra per-message cost. Messages are encrypted in your browser before they are sent and decrypted in the recipient’s. Linxi stores the ciphertext and holds no key that can open it — not for support, not for a subpoena, not by mistake.

PlanSecure ChannelsGroup channels
Free · Linxi Number
Linxi Plus — $15/mo✓ Direct channels
Starter — $29/mo✓ Direct channels
Pro — $79/mo
Enterprise — $199/mo

Encrypted file sharing up to 50MB is included wherever Secure Channels are. Nothing here touches a carrier, so nothing here draws down your balance — a secure message costs the same as not sending one.

What end-to-end actually costs you. Your key is protected by a twelve-word recovery phrase generated in your browser. If you lose that phrase and clear the browser you set it up in, the messages are gone. Nobody at Linxi can restore them — that is not a policy we could choose to relax, it is what makes the rest of this claim true. Write the phrase down somewhere that is not this computer.

How you get billed

1

Subscription — monthly, in advance

Charged to your card on file through Square. This is the platform fee and the only place Linxi makes a margin on software.

2

Linxi balance — prepaid, whenever you top up

Messages draw down a prepaid balance rather than running up a bill. You add funds when you choose to, and the total is shown in full before you pay: the credit you are buying, a 9% Linxi recharge fee, and card processing. Under $10 the card processor's 30¢ fixed fee is passed through as well; above it, it is absorbed.

Nothing renews, no card is kept on file for it, and the credit does not expire.

3

Number + usage — monthly, in arrears

On the 1st of each month Linxi totals the previous month's number rental and any messaging beyond your allowance, and raises a single Square invoice for it. Under $0.50 is waived rather than invoiced.

4

Watch it as it accrues

The Analytics tab shows the running total for the current period — messages sent, what is inside your allowance, and what the invoice is currently sitting at. Nothing arrives as a surprise at month end.

ℹ️ Bringing your own Twilio or Telnyx account? Then none of the messaging or number charges above apply — you pay that carrier directly and Linxi bills only the subscription.